Exports of “AvtoVAZ” in 2014 fell by one third – Proceedings

Exports of "AvtoVAZ" in 2014 fell by one third – Proceedings

Photo: Sergey Mamontov

In 2014,” AvtoVAZ “has exported 51.7 thousand. cars – this is 34 % less than in 2013 (78.4 thousand.). This is “News” reported the press service of Russia’s largest carmaker; a full report of the company for the past year will be published in March.

The company noted that among the reasons for the sharp drop in exports – a significant reduction in the supply of cars to Ukraine (in 2014 the supplies kits for car assembly factory “Bogdan”, included in the statistics mashinokomplektyi Autoexport), as well as the devaluation of the Kazakhstani tenge, which reduced sales in Kazakhstan, where at the “Asia-Auto” been established assembly models Lada 4×4. However, accurate and Ukrainian, Kazakh sales for 2014 the company did not disclose. In 2013, Kazakhstan sold about 57 thousand. Lada, in Ukraine, according to the materials of the Volga holding – 8.2 thousand. As reported in “Izvestia”, Ukrainian representation of “AvtoVAZ” (“UkravtoVAZ”) at the beginning of December 2014 is expected to decline index up to 2.3-2.5 thousand. cars.

The most popular model of the Russian Federation abroad remains Lada Priora. In addition, strong demand from foreigners are cars 4×4, Granta, Kalina and Largus.

– The main markets for our steel Kazakhstan, Azerbaijan, Belarus, Armenia, Ukraine, Germany and Egypt. The goal for 2015 is to increase exports to 100 thousand, – told “Izvestia” at the Directorate of Public Relations “AvtoVAZ».

On the “AvtoVAZ” noted that the fall of the ruble relative to world currencies had a positive impact on deep localized goods produced in Russia. This greatly increased the competitiveness of Lada in foreign markets. That is what will allow the motor companies doubled to increase shipments abroad, believe in Togliatti. Localization Lada is about 75-85% depending on the model.

Recall from Togliatti automobile having problems with the supply of cars in the European Union: from October last year, the EU took the mandatory presence of a pressure sensor Tyre. At the moment, no model Lada this module are not in connection with which they do not put the state registration with the EU.

– We are now having problems with the registration of new vehicles: to put the car on the account in Germany, requires a sensor tire pressure, which is currently not in Lada. However, the manufacturer has informed us that is already working on this problem and should soon solve it – told “Izvestia” representative Lada Automobile GmbH.

The CEO Bo Andersson promised to solve this problem as soon as terms.

At the end of 2013 the company was able to realize Tolyatti in the EU 5561 car. Market leader in Germany in 2014 is a domestic SUV 4×4 Taiga, followed by Kalina and Granta. The basic cost of the first car – € 9999 (757.6 thousand. Rubles at the exchange rate on January 23), the next two – respectively € 8490 (643.3 thousand. Rubles) and € 7990 (605.4 thousand. Rubles).