Friday, July 8, 2016

NBTS come with “World” in the “McDonald’s” – Mail.Ru

The fact that the “McDonald’s” has begun to accept “Peace” cards “Y” told the participants of the market. The network itself confirmed this information. “Since July 1, all businesses,” McDonald’s “in Russia accept payment cards” Peace “along with other global payment systems,” – the company said. Acquiring cards “Peace” in the “McDonald’s” provides the bank “Russian Standard».

In the network “McDonald’s” 566 restaurants in Russia every few desks and self-service kiosks, where cards are accepted. Also the other day bank cards “Peace” network start “Mansion” (over 285 points). “” Tower “is already taking” Peace “cards at all restaurants network in Moscow and the Moscow region – said the founder and manager of the network” Tower “Mikhail Goncharov Other cities in the queue.” Another major fast food chain – KFC – until cards “Peace” does not accept. “We are ready to start taking as soon as our acquiring bank – Sberbank – will provide such an opportunity,” – said “Y” in the KFC

So far, among the three largest acquirers (Sberbank. VTB 24 and “Russian standard”) partial connection outlets only provide “Russian standard”. In the Savings Bank reported that “in the process of technical integration of the product.” Earlier, the head of Sberbank German Gref said that the Savings Bank will start issuing and servicing cards “Peace” on September 1. VTB 24 “Kommersant” reported that while the bank is in the process of preparation of a technological platform for the reception cards “Peace”. “In the next two months, we plan to cover about 50% of the entire network, which provide acquiring (about 120 thousand pixels.)”, – Assured the Vice President VTB 24 Alexey Kirichek

«Our acquiring network is technically fully ready to receive the” World “card, the bank has already sent all the major customers of acquiring newsletters that we are technically ready to start receiving the” World “card “, – reported in the” Russian standard

«McDonald’s» »became the largest network for card acceptance patency” Mir “.. Now major companies “Mir” take “Aeroflot”, “Tele2», H & amp; M, Mothercare, «Ile de Beauté”, restaurants “Jean-Jacques” and “De Marco”. These companies are inferior “McDonald’s” to reach the mass segment and terrain.

Experts believe that soon the “World” card you can pay in other major networks. “Retail chains even more than banks that are interested in the rapid provision of card acceptance, since it is not established, and this obligation is already in force for retailers according to the law” On Protection of Consumer Rights “for hard timing banks, and many of even the appeal to banks asking them to quickly connect, – says Alexei Kirichek.- The fact that taking “Peace” cards begin very large fast food chain with a large cross-customer and turnover suggests that the sanctions with sanctions, but strategically everyone understands that if you do not want to lose a customer segment, it is necessary to ensure acceptance of these cards. »

the process of connecting trade and service enterprises to accept cards” Peace “is very active, claiming to NBTS. It helps his “daughter” and the Bank of Russia (owns 100% NBTS). “We together with the NBTS are actively working with lending institutions and Trade and service companies on the disclosure of their infrastructure for receiving cards” Peace “, – reported in TSB.- for cardholders is very important not only to get it, but also be able to pay in shops or to conduct transactions at ATMs and POS terminals ».

it is also noteworthy that the “McDonald’s” – the first American company that started taking “World” card, introduced in response to Western sanctions

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NBTS was established in July 2014 to protect the card market by sanctions, which resulted in the international payment system Visa and MasterCard stopped servicing individual bank cards. In Russia, “McDonald’s” has the status of a legal entity, but is controlled globally because abroad. “Our business is deeply integrated into the Russian economy and society, – stated in the press service ” McDonald’s “.- One of the main priorities of the company is the creation and development of local network of suppliers»

Julia Lokshin, Xenia Dementieva

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